Lectures

Michael Oldani on Pharmaceutical Industry Sales Practices

At the website for Dalhousie University’s Novel Tech Ethics team — headed by bioethicist Françoise Baylis — you can watch a lecture by Somatosphere contributor Michael Oldani titled “Tales from the Script: Insider/Outsider Perspectives on Pharmaceutical Industry Sales Practices.”  Oldani was a pharmaceutical sales representative for Pfizer before becoming a medical anthropologist (he and I constituted two-thirds of our cohort in Princeton’s doctoral program in anthropology). In previous work he examined the practices of pharma sales reps during the 1990s, drawing on the anthropological literature on gift and commodity exchange. See for example “Thick Prescriptions: Toward an Interpretation of Pharmaceutical Sales Practices,” MAQ 18(3), 325-356, 2004.

In the lecture you can watch online Oldani looks at what has become of these practices since industry groups have enacted regulations on the activities of sales reps in the wake of public debates regarding the pharma industry and its undue influence on both research and clinical domains.

Watch: “Tales from the Script: Insider/Outsider Perspectives on Pharmaceutical Industry Sales Practices.


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